Turn Your

Love of Swimming

into Your Own Business

TAKE THE FIRST STEP: WATCH OUR ​FREE WEBINAR:

HOW TO START YOUR OWN SWIM BUSINESS
...PLUS FREE LIVE Q&A on Dec. 17 and Jan. 8

SAVE MY SEAT

This webinar is free - and will help you decide whether to invest in our full certification program to help you start your
​own swim school business.

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About the "How to Start Your Own Swim Business" Webinar

In 45-minutes You'll Take the First Step by Learning:

📈  Why there's Opportunity in the Learn-to-Swim Market
​Learn how and why the aquatic space is growing.

 🏊‍♀️  My Personal Story, and How I Grew from $15,000 to $120,000
Learn about my journey to owning a successful swim school, with very little investment.

 🎯  How to Validate a Market and Find Clients
Find out how to pick a viable market that fits our client profile.

 🏊  What to Sell
Learn about our water safety curriculum, teaching techniques and product options that consistently get 5-Star Google reviews.
Parents call our lessons "Worth the investment!" ​No need to reinvent the wheel.

 💰  How to Set Your Price Points and Make Your First $3,000
​Confidently understand your value and price your services in the market where you live.

 🏆  The Personal Qualities You'll Need to be Successful
Do you have the drive, values and swimming skills to make it work?

I'm in!

By Reserving a Free Seat You'll Get:

🌟 VIDEO WEBINAR with replay access (pre-recorded)

 🌟 LIVE PASSES to both Q & A sessions  with LifeCycle Swim School Founder, Jennifer May

 🌟  OPPORTUNITY FOR YOUR APPLICATION TO "JUMP THE LINE" BY ATTENDING Q&A SESSIONS
​All else being equal, priority will be given the earliest applicants.
​Be part of the founding cohort and get special discounts and bonuses.

 🌟 BONUS MINDSET BOOST VIDEO from owner, Jennifer May. Learn her story and let her inspire you to "take the plunge."

 🌟STEP-BY-STEP WORKBOOK so you can make it real, and see the roadmap to owning your own swim business.

🌟 CHANCE TO WIN A BONUS GIVE-AWAY

Worth over $300

reserve my spot!

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Important "Fine Print" for Cohort #1

We're limiting Cohort #1 to people who live within 100 miles of Montclair, NJ.
I'm extremely quality-minded - so have decided to grow regionally so that I can personally do the in-person training.
For the in-water training, Cohort #1 participants will need to drive to one of our pools in or near Montclair, NJ.

Cohort #1 will receive 30% off the price.
As an "early adopter" we're giving Cohort #1 a 30% discount for being the founding Cohort.

Cohort #1 is limited to 5 people.
Interested participants will need to apply to the program - and we're only accepting five people.
​We're looking for people who are a good fit for our brand and methodology. We also need to ensure that each teacher has their own market and will not be infringed upon by another LifeCycle teacher operating too close by..

The application fee of $25 will be returned to anyone who is not accepted.
So, basically - it's risk-free to apply.
​Accepted applicants who decide to do the program can put the application fee towards the tuition.

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So...people who live within 100 miles from Montclair, NJ...

​Get Out Your Calendar!

DATE	EVENT
NOV 15, 2025	Doors open for sign up to FREE WEBINAR
DEC. 15	FREE WEBINAR ACCESS ​DOORS OPEN FOR APPLICATION PERIOD FOR COHORT #1 ​Limited to people who live within 100 miles of Montclair,  NJ
DEC. 17, NOON	LIVE Q&A #1 with Owner and Founder, Jennifer May
JAN 8, NOON	LIVE Q&A #2 with Owner and Founder, Jennifer May
JAN 8	Doors Close on "Jump the Line" Applications for Cohort #1
JAN 26	​DOORS CLOSE FOR APPLICATIONS FOR COHORT #1
JAN 30	​Offers Made and Doors OPEN for CERTIFICATION CLASS Cohort #1 Limited to people who live within 100 miles of Montclair,  NJ
JAN 30-FEB 6	REGISTRATION PERIOD FOR COHORT #1 Doors close FEB 6
FEB 16	VIRTUAL PORTION OF CERTIFICATION COURSE STARTS ​(Pre-recorded Modules + Live Sessions)
THURSDAYS, 12:00-1:30 FEB 19, 26; MAR 5, 12, 19, 26	WEEKLY LIVE VIDEO MEETINGS
MARCH 26	VIRTUAL PORTION OF CERTIFICATION COURSE ENDS ("FOREVER" ACCESS TO COURSE MODULES)
MARCH 30	🏊‍♀️ START YOUR BUSINESS! 🏊
OPPORTUNITIES IN ​APRIL, MAY AND JUNE	IN-WATER TRAINING

GET YOUR FREE TICKET

Here's what our clients say...

Read all the reviews here.

save my seat

And here's what our teachers say about our training...

DEDRIE H. SAYS:

"I love when you give me tips on how to train specific people. i find that I can also use those tips with my other clients."

"LIFECYCLE SWIM SCHOOL GIVES GREAT TRAINING FOR STUDENTS WHO LEARN DIFFERENTLY - LIKE THOSE WITH ADHD, OR PEOPLE ON THE AUTISM SPECTRUM. THIS TRAINING IS GREAT FOR THESE STUDENTS, AND THE TECHNIQUES WORK GREAT WITH NEUROTYPICAL KIDS AS WELL."

JACLYN H. SAYS:

A Swim Business Would be Perfect for You
If You ​Love Swimming and...

You want to start a business part time on weekends, evenings, or only during the summer. And you don't have time for a long learning curve.

Maybe you even own a backyard pool...

You're a teacher, or retired teacher, and want to earn extra money during the summer.

​You're a stay-at-home mom or dad, ready for something new...and some extra income!

Maybe you even used to competitively swim, like me.

You've been teaching backyard or mobile swim lessons part-time, and want to take it to the next level.
​

​Your job has a flexible schedule, like a nurse, and you want to earn extra money.

Or maybe your employer doesn't give you enough hours.

You swam competitively in high school or college, and want to own your own business, and earn extra money.

​You'll learn to teach swimming...psst...it's different than racing.

​You're a recent college grad having trouble finding a job...and worried about AI.

You're burnt out at work (this was me!)

Ridiculous deadlines
Stuck...no advancement
Toxic culture
Micromanaged...or no management
Boring
Your job doesn't match your values
​Work-Life Imbalance

Disclaimer: Results and earnings vary for each individual and market. LifeCycle Swim School makes no guarantees of income or success. Testimonials and examples shown are for illustration only.

YOU'RE INVITED. LET'S MAKE IT HAPPEN.

WATCH THE WEBINAR

First Place Winner in gender and age group, Meters for Mike, Summer 2025.

About Me...

​I'm Jennifer May, founder of LifeCycle Swim School. Since 2016 my team and I have taught over a thousand students of all ages how to swim and to be safe in, on and around water. I've taught water safety to over 100 home pool owners, teaching them best practices to keep their family and friends safe around their home pool. I've also provided water safety workshops to the community, Scout Troops and pre-schools. I've trained over 20 teachers who've worked for me, and helped me deliver our proven curriculum to clients in Essex County, NJ.

Now I want to teach even more students to swim, and I need YOUR help. Because the United States does not have enough swim schools, you have a unique opportunity to start your own. So...if you've ever wondered, "Could my swimming passion become a business I own myself?" -- this FREE WEBINAR, this Certification Program is for you.

grab your seat